History

2001

After a 13-year career with the Oettinger Davidoff Group as Avo and Griffin’s Product Manager & Brand Ambassador for Switzerland, Patrik Jonas Martin decided to create his own cigar brand: PATORO. After a thorough search for the partner best able to satisfy his high level of quality requirements, he finally selects the Dominican Republic and more particularly the company of Augusto Reyes who proudly represents the 6th generation in growing tobacco.

2009

Aware of the importance of offering an exceptional cigar smoking experience to Aficionados and an ideal place to relax and live their passion, Patrik Jonas Martin opens the first Patoro pilot store and lounge in Olten, Switzerland. He likes to say that “everything is possible” in this shop / lounge or the adjacent “La Cocina” in which are also possible fantastic private culinary experiences.

2014

Dr. Pablo Richard, after having studied and practiced in plastic surgery, finally decides to live his real passion: the cigar. The grandson of a key figure in the world of tobacco, Dr. Ernst Schneider, former owner and Chairman of the Oettinger Davidoff Group, Pablo Richard joins the capital of Patoro and becomes not only a member of the Board of Directors of the company but also member of its Management Team as Head of International Sales & Marketing.

Shortly later, an important market is open to Patoro’s products: the United States of America. The welcome of the brand by the American Aficionados is immediately positive and the number of exclusive outlets selected according to very strict quality criteria is rapidly growing.

2016

This year marks the entry of the Patoro brand into a new product segment, cigarillos. The Patoro Mini Cigarillos is made of 100% high quality Dominican tobacco and offers a perfect and pure but also short smoking experience.

2019

Mike Wydra, a former CLE & Altadis USA, sales manager joins the Patoro US Team as Patoro’s Director Sales & Marketing USA. Vincent Krembel, who worked for the Oettinger Davidoff Group for 29½ years as Key Account Manager, then Global Brands Ambassador and finally in the retail sector, joined Patoro AG as Head of Sales and Marketing Europe.